The retail space is situated in a formerof ce building transformed into multipleretail units with the U Clothing space set on the front end of the building giving the space natural light from three sides.
U Clothing represents classic athletic shapes deconstructed into modern, luxurious pieces. The U aesthetic embraces casualwear at its most considered, focusing on clean lines, beautiful fabrics and masculine styling.
U Clothing represents a unique style that is unisex, utilitarian and universal.
The interior concept continues with the brand’s principles and focuses on a raw and industrial palette that includes un-nished concrete oor, the pre-installedventilation system painted in the same colour as the ceiling, clothing rails made of untreated steel tubes. The front desk, changing and storage room are both made of a steel framework with the changing room covered in black canvasand the front desk nished with blackscreened mirrors and with a white neon logo sign.
completed
